- Add /services → /project-types 301 redirects in .htaccess
- Remove .php extensions from all user-facing links across all pages
- Rewrite homepage hero with benefit-focused H1, subtitle, CTAs, and stats
- Add trust signals section below hero with badges
- Rewrite service cards with benefit-focused copy
- Update FAQ schema to match actual page FAQ content (6 questions)
- Restructure quote form from 5-step to 3-step wizard with sidebar
- Update about page mission statement and CTA copy
- Update project-types page title, H1, and add Organization schema
- Add trust signals and quote layout CSS styles
- Clean sitemap: remove .php extensions, remove blog/search, update dates
Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
- Fix meta titles exceeding 60 chars on property/financial service pages
- Replace keyword-stuffed hero subtitle with natural, user-focused copy
- Add trust badges section (ISO 27001, GDPR, insurance, ratings)
- Add WebPage schema to homepage for better SERP eligibility
- Shorten about page H1 from 74 to 24 characters
- Add related services cross-linking on competitive intelligence page
- Remove obsolete SEO planning files
Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
- Add leadership team section to about.php with 4 team members
- Add visible FAQ section to homepage with accordion functionality
- Fix broken blog category link (legal-&-compliance → compliance)
- Add Twitter Card and og:image meta tags to data-cleaning.php and quote.php
- Add social links to 5 pages missing them (data-cleaning, quote, case-studies, blog/search, faq-enhanced)
- Standardize LinkedIn URLs across 24 blog files (remove www prefix)
- Fix social media placeholder links across 8 pages
- Optimize meta descriptions on 3 service pages (under 160 chars)
🤖 Generated with [Claude Code](https://claude.com/claude-code)
Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
SEO Improvements:
- Add Twitter/OG meta tags to gdpr-compliance.php and terms-of-service.php
- Add author bios with E-E-A-T signals to all blog articles
- Add breadcrumb schema markup to key pages
- Create new service pages: price-monitoring.php, competitive-intelligence.php
- Create location pages: london.php, manchester.php, birmingham.php
- Update sitemap.xml with new pages
UI/CSS Improvements:
- Move testimonials section from inline styles to CSS classes
- Standardize hero gradients to #144784 → #179e83 across all pages
- Unify card border styles to border-left: 4px solid #179e83
- Fix CTA gradient direction consistency on location pages
- Standardize breadcrumb colors to #144784
- Replace all purple accent colors (#667eea, #764ba2) with brand colors
- Add CSS variables for brand consistency in main.css
Code Cleanup:
- Delete 6 emergency CSS fix files (button-emergency-fix.css, etc.)
- Remove related-articles-fix.css references from blog articles
- Consolidate styles into main.css
🤖 Generated with [Claude Code](https://claude.com/claude-code)
Co-Authored-By: Claude <noreply@anthropic.com>
