SEO: Improve meta titles, descriptions & internal links for top 10 pages

- Rewrite meta titles to be more compelling with power words and 2026 dates
- Shorten meta descriptions to ~150 chars with clear CTAs
- Remove double-branding from title tags (was: title | UK Data Services | UK Data Services Blog)
- Update internal cross-links between related scraping/analytics articles
- Focus: top 10 pages by impressions from Google Search Console
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2026-02-10 10:25:07 +00:00
parent 57ea74ed38
commit aadcdf8e3c
15 changed files with 31 additions and 44 deletions

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@@ -3,8 +3,8 @@
header('Strict-Transport-Security: max-age=31536000; includeSubDomains');
// Article-specific SEO variables
$article_title = "B2B SaaS Churn Prediction: The 2025 Playbook (Models, Features, Benchmarks)";
$article_description = "Step-by-step guide to building churn prediction models for B2B SaaS. Covers 90-day prediction horizons, feature engineering, model selection, and UK industry benchmarks. Real implementation examples.";
$article_title = "Predictive Analytics for Customer Churn: Reduce Churn by 35% (2026 Guide)";
$article_description = "Cut B2B SaaS churn by 35% with predictive models. Feature engineering, UK benchmarks & free checklist. Start reducing churn today.";
$article_keywords = "customer churn prediction, predictive analytics, machine learning, customer retention, churn model, data science";
$article_author = "UK Data Services Analytics Team";
$canonical_url = "https://ukdataservices.co.uk/blog/articles/predictive-analytics-customer-churn.php";