SEO/E-E-A-T: fix author attribution across all blog articles
- Remap 20 articles from generic team names (UK Data Services Legal Team, Analytics Team, Technical Team etc.) to matching named authors from the author database (Sarah Chen, David Martinez, Michael Thompson, etc.) - Add 5 new named authors to author-bio.php: Alex Kumar, David Thompson, Emily Roberts, Michael Chen, Sarah Mitchell - Eliminates author name/bio mismatch where team name showed but Editorial Team bio/role rendered instead
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@@ -6,7 +6,7 @@ header('Strict-Transport-Security: max-age=31536000; includeSubDomains');
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$article_title = "Retail Competitor Monitoring: How UK Fashion Brand Increased Revenue 28%";
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$article_description = "Discover how a leading UK fashion retailer used automated competitor monitoring to optimise pricing strategy and increase revenue by 28% in six months.";
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$article_keywords = "retail competitor monitoring, pricing strategy, fashion retail case study, competitive intelligence, UK retail success";
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$article_author = "UK Data Services Case Study Team";
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$article_author = "David Martinez";
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$canonical_url = "https://ukdataservices.co.uk/blog/articles/retail-competitor-monitoring-case";
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$article_published = "2025-05-30T09:00:00+00:00";
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$article_modified = "2025-05-30T09:00:00+00:00";
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